The challenges of competing in the audiovisual market
The lecture will address the main challenges faced by producers and creators striving to compete in the current audiovisual market. The discussion will explore topics such as intense competition among streaming platforms, the pressure for constant innovation, and the balance between artistic quality and commercial viability. Strategies for standing out in a global landscape will also be covered, including building authentic narratives, utilizing new technologies, and exploring innovative distribution methods to attract a diverse audience.
SUBJECT TO CAPACITY
SPEAKER | COMPANY | POSITION | |
Bruno Zanoni | Grupo Stenna | Programming & Acquisition Director | Biography |
Giuliano Sesso | Grupo Stenna | Programming & Acquisition Manager | Biography |
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