Ministry of Culture, Shell and the City of Rio present

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  • 05 OCT 17h30 - 18h00 Room 2

Campaign Launch: Cinema Far Beyond the Screen

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At this event, Antonio Jorge Alaby Pinheiro, director and partner at Mídia1 Comunicação, and Lula Vieira, president of Lula Vieira, present the “Cinema: Far Beyond the Screen” campaign, aimed at bringing the public closer to cinema and highlighting the value of the movie-watching experience. The event marks the campaign's launch and outlines its proposals and communication strategies.

  • Speaker Antonio Jorge Alaby Pinheiro

    Company Mídia1 Comunicação

    Position Managing Partner

    See biography

  • Speaker Lula Vieira

    Company Lula Vieira

    Position President

    See biography