Ministry of Culture, Shell and the City of Rio present

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  • 02 OCT 17h00 - 17h30 Room 2

TV Cultura: What Does the Audience Want to See?

RioSeminars

Understanding the demands of an increasingly fragmented and demanding audience is one of the greatest challenges in contemporary television. In this panel, Maria Angela de Jesus presents TV Cultura's perspective on new content consumption trends, the evolution of programming, and the necessary balance between entertainment, education, and cultural relevance.

  • Moderator Fernando Dias

    Company Latam Content Marketing

    Position CEO

    See biography

  • Speaker Maria Angela de Jesus

    Company TV Cultura - Fundação Padre Anchieta

    Position President

    See biography