Journalism 2.0: Audiovisual Media as a Tool for Independence and Connection

How a media outlet born in written journalism reinvents itself as an audiovisual platform — building continuous programming, using live broadcasts to create genuine proximity to the audience, distributing content across multiple channels, and building a community around an editorial brand. A conversation on how to break away from the text-only logic and become an audiovisual outlet without relying on the infrastructure of a major media conglomerate — and how to turn this independence into true financial sustainability. A case study designed for those already working in digital journalism who are considering taking this next step.