Marcio Borges is an advertising professional and researcher at NetLab/UFRJ, focusing on disinformation, social media, and artificial intelligence, and is a member of the ABA Council of Notable Futurists as a specialist in disinformation. A Master in Communication and PhD candidate in Information Science at UFRJ, he has a long track record in agency management and communication experience for the largest companies in the country, with awards such as Caboré 2016, ABP Executive of the Year 2018, and Brazil Advertising Professional of the Year 2025 by Colunistas.
