Bo Zhang (Bili Bili)

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Bili bili is one of the largest entertainment platforms in China, which stands out for offering a wide range of video content. Founded in 2009 by Xu Yi, Bilibili initially began as a video-sharing website aimed at fans of anime, gaming and otaku culture. Since then, the platform has significantly expanded its scope and public purpose. In this panel, Bo Zhang, Head of international co-productions at Bili Bili, will present the Chinese streaming giant and speak about co-production business models, what Bili Bili aims to produce and whether Brazil is aligned with its expectations.

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